You need an online store that uses images to attract and persuade shop owners to buy your products, to attract your customers emotionally. When selling on Shopify tips, you can use multiple images and product variants to achieve exactly this.
One of the simplest ways to create eye-catching product images is to photograph them on white backgrounds. The first step in completing this is to find a smooth white surface.
If you are selling small items, you will find that a white card or poster board is sufficient to accomplish that task. However, for larger items, you may need a larger piece of paper or use multiple sheets.
Lighting is another secret to great product photography. Consider buying clamp lights from your local hardware store to brighten up your images and highlight specific parts of your products so they stand out online. Keep in mind that you need to avoid relying on light bulbs from above as these lamps can give a yellow tone and can affect the overall quality of your images.
Display clear product information
Did you know that 60% of customers cite unexpected expenses (eg shipping, taxes, or fees) as the number one reason for dropping shopping carts? Is it not possible to pre-calculate the total cost by 23%? For Shopify store owners, this lack of information contributes to less conversion and may adversely affect your business.
Proves to be very effective for grading.
LSI keywords are those that define a keyword or title. These words help search engines determine the dynamic theme of your website content. For example, if your blog title is “Horticulture”, you will find many relevant LSI keywords such as “Agriculture”, “Crop”, “Botany” and “Plants”.
LSI keywords help search engines find out how natural content is based on whether or not they display enough LSI keywords. The more meaningfully related words, the more natural the content. Moreover, Google’s Panda update is supposed to use LSI keywords to identify content quality. If there are not enough LSI keywords, the content will look unnatural and of poor quality.
Another way to improve your SEO rating is to ensure that your Shopify store loads as fast as possible. This is due to the fact that search engines use page speed to rank websites – giving preference to fast loading websites over slow ones.
Although Shopify limits your options for slowing down pages, there are a few things you can do to load your online store as quickly as possible, other than using Shopify’s servers and templates, as you have no choice.
- Use image compression tools (such as mini PNG) to reduce the size of your images uploaded to Shopify
- Keep external scripts and custom codes wherever possible
- Use Fast Mobile Pages (AMP) for your Shopify pages and notes
- Of course, you can also assess the quality of the SEO on your page to further improve your search ranking.
Evaluating the SEO on your page helps ensure that your online store has as many rating code as possible on a single page.
For example, you might want to look at the following:
- Make sure you use the header and header tags correctly
- Use of LSI keywords
- Location of keywords in your content
- Using long-tail words
- Optimize your pictures correctly
- Use email marketing with your Shopify Store
- Having a good email list is fundamental to any email marketing strategy.
After all, without connections, you have no one to target and transform which makes selling at Shopify really difficult. Creating an email list of your target audience is key not only because it saves you money on ads, but it can also generate easy sales.
Once created, your Shopify blog will be integrated directly into your store. This means they can appear in menus, footers or with your products. For this reason, you can create blog posts that mention your products, additions or any promotions you are implementing and they are linked on your product pages.
When deciding on the main themes of your blog, try to think outside the box. It’s a good habit to write about topics that are relevant to your industry and audience, but you should also think about the monthly search volume and how important you can be. Content satisfaction is very real today and your business will stand out. Although Shopify’s blogging capabilities are limited by a dedicated blogging system such as WordPress, it is still not adequate for the needs of online stores.
For example, a blog post contains the basics you need:
- Pictures and videos
- Visual editor
- However, you will need your own keyword research tool (eg Ahrefs) that will allow you to write rankings in search engines.
Need some inspiration for your blog or shopify store? Here are 101 of the best Shopify stores worth checking out.
Enable Shopify apps to grow your store
There is no better way to grow your Shopify store than by adding apps. And, while there are thousands to choose from, there are many options to expand the functionality of your store, making Shopify’s sales windy.
Grow your business with Shopify
Selling at Shopify is the simplest way to run a business for your online store. In fact, Shopify has more than 50,000 active stores, and the e-commerce platform has collectively handled over 40 billion sales since its inception. These simple Shopify tips will help you sell more at Shopify and build a profitable and successful business you dream of.