To enjoy a comfortable financial future, investing is essential for most people. As the coronavirus pandemic has shown, a seemingly stable economy can quickly turn on its head, leaving those unprepared for tough times scrambling for income.

But with the economy struggling through high inflation and rising interest rates, what are the best investments for investors to make this year? One idea is to have a mix of safe investments and risky, high-return ones.

Is 2023 a good time to start investing?

Yes, if you’re invested for the long term, says certified financial planner Austin Litvak, director of research for O’Brien Wealth Partners in Boston.

“Some of the things that are happening with the market today are unique in history and will not last forever. If you’re a long-term investor, the Federal Reserve is still credible and will keep inflation in check,” Litvak says.

It’s normal to worry about your investments, especially during a year when both the stock and bond markets have seen big declines. Getting into investing during a time of such volatility can be scary. Nevertheless, taking the right investment approach for your particular financial situation and time horizon and featuring the right asset allocation for you –means you won’t miss out on any potential returns.


Why invest?

Investing can provide you with another source of income, fund your retirement, or even save you from a financial crunch. Above all, investing grows your wealth helping you achieve your financial goals and increasing your purchasing power over time. Or maybe you recently sold your home or cashed out. Letting that money work for you is a smart decision.

Investing can build wealth, and you’ll need to balance potential gains with risk. To do so you’ll need to be in a financial position, meaning you’ll need manageable debt levels, have an adequate emergency fund and be able to weather the ups and downs of the market without needing to access your cash.

There are many ways to invest from very safe choices like CDs and money market accounts to medium-risk options like corporate bonds and high-risk choices like stock index funds. That’s good news because it means you can find investments that offer a variety of returns and suit your risk profile. That means you can combine investments to create a well-rounded and diversified that is, safe portfolio.

Full details on some of the best investment opportunities for 2023.

1. Short-Term Certificates of Deposit

Certificates of deposit, or CDs, are issued by banks and typically offer a higher interest rate than savings accounts. And short-term CDs are better options when you expect rates to rise, allowing you to reinvest at higher rates when the CD matures. Who are they good for? Because of their safety and high payouts, CDs can be a good choice for retirees who don’t need quick income and can keep some of their money locked away. CDs work well for risk-averse investors, especially those who want to. Money at a certain point in time and they can tie up their money for a slightly higher yield than they would find in a savings account.


Risks: CDs are considered safe investments. But they carry reinvestment risk—the risk that when interest rates fall, investors will earn less income as they reinvest principal and interest in new CDs with lower rates, as we saw in 2021 and 2022.

The opposite risk is that rates rise and investors are unable to take advantage because they have already locked up their money in a CD. And with rates expected to rise further in 2022, it may make sense to stick with short-term CDs so you can reinvest at higher rates in the near future. It is important to note that inflation and taxes can significantly erode the purchasing power of your investment.

Rewards: With a CD, the financial institution pays you interest at regular intervals. Once it matures, you get back your original principal amount plus any accrued interest.

2. Short-term government bond funds

Government bond funds are mutual funds, or ETFs, that invest in debt securities issued by the U.S. government and its agencies. Unlike short-term CDs, short-term government bond funds don’t expose you to as much risk when interest rates rise as they did in 2022.

Who are they good for? The funds invest in U.S. government debt and mortgage-backed securities issued by government-sponsored enterprises. These government bond funds are well-suited for low-risk investors. These funds can also be a good choice for beginner investors and those looking for cash flow. Government bond funds are some fund types that can work well for risk-averse investors. (such as long-term bond funds) can fluctuate much more than short-term funds due to changes in interest rates.

Funds invested in government debt instruments are considered among the safest investments as the bonds are backed by the full faith and credit of the US government. If interest rates rise, the price of existing bonds falls; And if interest rates fall, the price of existing bonds rises. However, interest rate risk is greater for long-term bonds than for short-term bonds. Short-term bond funds will be least affected by rising rates, and funds will gradually increase their interest rates as prevailing rates rise.

However, if inflation is high, the interest rate will not hold and you will lose purchasing power. Bond funds pay on a monthly basis, and with fees rising in 2023, these funds pay slightly more than in the recent past.

You can buy bond funds from many online brokers that allow you to trade ETFs or mutual funds. Most brokers that offer ETFs allow you to buy and sell them commission-free, while mutual funds may require you to pay a commission or make a minimum purchase, but not always.


3. Short-term corporate bond funds

Overview: Corporations sometimes raise money by issuing bonds to investors, and these can be packaged into bond funds that own bonds issued by hundreds of corporations.

Short-term bonds have a typical maturity of one to five years, which makes them less vulnerable to interest rate fluctuations than intermediate- or longer-term bonds.

Who are they good for? Corporate bond funds can be an excellent choice for investors looking for cash flow, such as retirees, or those who want to reduce their overall portfolio risk but still want to earn a return. Short-term corporate bond funds can be good for risk-averse investors. A slightly higher yield than government bond funds.

As with other bond funds, short-term corporate bond funds are not FDIC-insured. There is always a chance that companies will downgrade their credit ratings or run into financial problems and default on bonds. To minimize that risk, make sure your fund is made up of high-quality corporate bonds.

Investment-grade short-term bond funds often offer investors higher returns than government and municipal bond funds. But great rewards come with added risk.

You can buy and sell corporate bond funds with any broker that allows you to trade ETFs or mutual funds. Most brokers allow you to trade ETFs without commission, but many brokers may require a commission or minimum purchase to buy a mutual fund.

4. Dividend Equity Fund

Dividends are shares of a company’s profits that can be paid out to shareholders, usually on a quarterly basis.

Who are they good for? Buying individual stocks whether they pay dividends or not is ideal for intermediate and advanced investors. But you can reduce your risk by buying a bunch of them in a mutual fund. Dividend stock funds are a good choice for any type of stock investor but may be better for those looking for income. These can be attractive to those who need income and can invest more time.

Like any stock investment, dividend stocks come with risk. They are considered safer than growth stocks or other non-dividend stocks, but you should choose your portfolio carefully.

Make sure you invest in companies that have a solid history of increasing dividends rather than choosing those with the highest current yields. It could be a sign of trouble to come. However, even well-regarded companies can fall victim to a crisis, so a good reputation is no protection against the company eventually cutting its dividend or eliminating it altogether.

However, by buying a dividend stock fund with a diversified portfolio of assets, you eliminate many of these risks by reducing your reliance on any single company.

Even your stock market investments can be a little safer with dividend-paying stocks. With a dividend stock, not only do you get your investment through long-term market appreciation, but you can also make money in the short term.

Dividend stock funds are available from any broker that deals with ETFs or mutual funds. ETFs can be more advantageous because they often have no minimum purchase amount and are usually commission-free. In contrast, mutual funds may require a minimum purchase and may charge commissions depending on your broker-dealer.

5. Rental houses

Rental properties can be a great investment if you are willing to manage your own property. To follow this path, you will have to choose the right property, finance it or buy it outright, maintain it and deal with tenants. You can do very well if you make smart purchases.

Who are they good for? Rental properties are a good investment for long-term investors who want to manage their own property and generate regular cash flow.


You won’t have the convenience of buying and selling your assets in the stock market with a click or a tap on your internet-enabled device. At worst, you may have to endure the occasional 3 a.m. call about a broken pipe.

It can be a good time to finance the purchase of a new property, even though mortgage rates are rising and the unstable economy can make it really difficult to do so.

If you keep your assets over time, gradually pay off debt and grow your rent, you’ll have a strong cash flow when it’s time to retire.

You’ll need to work with a real estate broker to find rental homes, or you can work to build a network that can get you better deals before hitting the market.

6. S&P 500 index funds

The fund is based on about five hundred of the largest American companies, which means that it consists of the most successful companies in the world. For example, Amazon and Berkshire Hathaway are two of the index’s most prominent member companies.

Who are they good for? If you want higher returns than traditional bank products or bonds, a good option is an S&P 500 index fund, but that comes with more volatility. An S&P 500 index fund is an excellent choice for beginning investors because it provides broad, diversified exposure to the stock market. The S&P 500 index fund is a good choice for any stock investor looking for a diversified investment and who can invest. At least three to five years.

The S&P 500 fund is one of the low-risk ways to invest in stocks because it consists of the top companies in the market and is highly diversified. Of course, it still includes stocks, so it will be more volatile than bonds or any banking products.

As it is not insured by the government, you may lose money due to fluctuations in value. However, the index has performed very well over time.

The index rallied strongly after its pandemic-driven crash in March 2020 but has underperformed in 2022, so investors may want to proceed with caution and stick to their long-term investment plan. Like any fund, an S&P 500 index fund offers instant diversification, allowing you to own a piece of all those companies. The fund includes companies from all industries, making it more resilient than most investments.

Over time, the index has returned about 10 percent annually. These funds can be bought with very low expense ratios (how much the management company charges to run the fund) and are the best index funds. Where to get them: You can buy an S&P 500 index fund from any broker that lets you trade ETFs or mutual funds. ETFs are usually commission-free, so you won’t pay any extra fees, while mutual fund commissions are variable and require you to make a minimum purchase.


7. Cryptocurrency

Cryptocurrency is a digital electronic-only currency intended to act as a medium of exchange. It has become a hot property, especially in the past few years, with dollars flying into the asset, driving up prices and spurring even more traders into action.

Bitcoin is the most widely available cryptocurrency, and its price fluctuates widely, attracting many traders. For example, from a price of less than $10,000 a coin at the beginning of 2020, Bitcoin rose to $30,000 at the beginning of 2021. It then doubled above the $60,000 mark before falling significantly in 2022.

Who are they good for? Cryptocurrency is good for risk-seeking investors who don’t mind if the exchange goes to zero for the potential of much higher returns on their investments. It is not a good choice for risk-averse investors or those looking for any kind of safe investment.

Cryptocurrency has significant risks, including those that could render any single currency completely worthless, such as becoming illegal or heavily regulated. Digital currencies are highly volatile and can fall (or rise) rapidly even in very short time frames, and the price depends entirely on what merchants pay.

Dealers also run the risk of getting cut, given some of the high-profile thefts that have occurred in the past. If you invest in cryptocurrencies, you’ll have to pick winners that stick around, when many may disappear altogether.

Unlike the other assets listed here, it is not backed by the FDIC or the money-generating power of a government or company. Its value is determined only by what traders pay for it.

This year has been particularly rough for cryptocurrencies, with many of the top cryptocurrencies falling sharply.

However, many cryptos such as Bitcoin are coming off all-time highs, so those who bought (or HODL) years ago may still be sitting on very good returns despite the recent crash.

Where to get them: A crypto exchange like Binance or Coinbase can have hundreds of cryptos, ranging from the most popular to the relatively obscure.

How to choose the right investments in 2023?

Building wealth through the investments outlined above can be started at any age and at any income level. The main thing is to choose the right investment for you based on the following points:

Your timeline.

The time horizon is when you need the money. Do you need money tomorrow or in 30 years? Are you saving for a down payment on a house in three years or hoping to use your money in retirement? The time horizon determines which type of investment is best.

If you have a short time horizon, you want the money to be in the account at a certain time and not tied up. That means you need safe investments like savings accounts, CDs, or bonds. These are less volatile and generally safer.

If you have a long time horizon, you can take some risks with higher returns but more volatile investments. Your time horizon allows you to ride the market’s ups and downs, hopefully en route to greater long-term returns. With a long-term horizon, you can invest in stocks and equity funds and then hold them for at least three to five years.

It is important that your investments are calibrated to your time horizon. You don’t want to put next month’s rent money in the stock market and hope it’s there when you need it.

Your risk tolerance.

Risk tolerance refers to how much you can tolerate when the value of your investments fluctuates. Are you willing to take big risks to get big rewards? Or do you want a more conservative portfolio? Risk tolerance can be psychological as well as what your personal financial situation requires.

Conservative investors or those nearing retirement may find it easier to allocate a larger percentage of their portfolios to lower-risk investments. These are also great for people saving for short-term and intermediate-term goals. If the market becomes volatile, investments in CDs and other FDIC-insured accounts won’t lose value and are available when you need them.

your knowledge

Your knowledge of investing plays a major role in what you invest in. Investments like savings accounts and CDs require little knowledge, especially since your account is protected by the FDIC. But market-based products like stocks and bonds require more knowledge.

If you want to invest in assets that require more knowledge, you have to develop your understanding of them. For example, if you want to invest in individual stocks, you need a lot of knowledge about the company, the industry, the products, the competitive landscape, the company’s financials, and more. Most people don’t have the time to invest in this process.

However, there are ways you can benefit from the market even if you have little knowledge. One of the best is an index fund that includes a combination of stocks. If any individual stock performs poorly, it will probably not affect the index. As a result, you are investing in the performance of dozens, if not hundreds, of stocks, betting on the overall performance of the market. So you will want to understand the limits of your knowledge when you think about investments.

How much can you invest?

How Much Money Can an Investment Bring? The more money you can invest, the higher risk, higher return investments worth investigating.

If you can bring in more money, it’s worth investing the time to understand a specific stock or industry, as the potential returns are far greater than bank products like CDs. Otherwise, it’s not worth your time. Therefore, you can stick with bank products or turn to ETFs or mutual funds that require less time investment.



Investing can be a great way to build your wealth over time and investors have a wide range of investment options, from safe low-return assets to risky high-return ones. That range means you need to understand the pros and cons of each investment option and how they fit into your overall financial plan to make an informed decision. Although it may seem scary at first, many investors manage their own assets.

But the first step to investing is really easy: opening a brokerage account. Investing can be surprisingly affordable, even if you don’t have a lot of money.

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